The Martini Shot: Cooperation vital for commercial-service sector success

“Industry sustainability” has become the buzz word in the commercial service sector in Cape Town over the last few months, as the industry grapples with several challenges which now pose a threat to its 25-year success story.

Concerned members of the Commercial Producers Association (CPA) in August 2018 met with all sectors of the industry to discuss and workshop ways in which to revive the industry, which has become one of the Western Cape’s biggest employers and put Cape Town on the map as arguably the world’s favorite film-production center. Even the City of Cape Town offered its support and played an instrumental role in bringing all the players together to chart the way forward.

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This article is published in Mark Lives