By Invitation Only: Downsides of in-house production

By invitation only: Downsides of in-house production

Using an ad agency’s in-house production company (IHPC) may be an appealing option. With the apparent cost-savings and the convenience of a one-stop shop, what business person wouldn’t want to try it, especially when the costs of producing low-end work are often too high? But, looking deeper into the matter, any advantage to using an IHPC on mid-to-high-end projects may be a short-lived one.